About the project
MagicTeal partnered with KOKO, a fashion brand dedicated to bridging the gap to luxury fashion, to develop their e-commerce platform.
Project Overview
KOKO collaborates internationally to design and source high-quality fabrics, creating timeless pieces that are made to last. The primary objective was to create a user-friendly website that effectively showcases their diverse product range, including dresses, corsets, and more, while providing an exceptional online shopping experience.
Key Features Implemented
Product Categorization: Organized products into clear categories such as All Dresses, Mini Dresses, Midi Dresses, Maxi Dresses, and Corsets, enabling users to navigate and find desired items efficiently.
Responsive Design: Ensured the website is fully responsive, providing an optimal browsing experience across various devices, from desktops to mobile phones.
Popular This Week Section: Integrated a section to highlight trending products, enhancing user engagement and promoting bestsellers.
Design and Development Approach
The design focused on a clean and modern aesthetic, reflecting KOKO's commitment to luxury and accessibility. Intuitive navigation and strategically placed calls-to-action were incorporated to enhance user engagement and facilitate easy access to information. The development process emphasized performance optimization to ensure quick load times and a seamless shopping experience.
Outcome
The collaboration resulted in a fully functional and aesthetically pleasing e-commerce platform that effectively serves the needs of customers seeking luxury fashion. The site has enhanced KOKO's online presence, providing a solid foundation for their diverse product offerings.
MagicTeal partnered with KOKO, a fashion brand dedicated to bridging the gap to luxury fashion, to develop their e-commerce platform.
Project Overview
KOKO collaborates internationally to design and source high-quality fabrics, creating timeless pieces that are made to last. The primary objective was to create a user-friendly website that effectively showcases their diverse product range, including dresses, corsets, and more, while providing an exceptional online shopping experience.
Key Features Implemented
Product Categorization: Organized products into clear categories such as All Dresses, Mini Dresses, Midi Dresses, Maxi Dresses, and Corsets, enabling users to navigate and find desired items efficiently.
Responsive Design: Ensured the website is fully responsive, providing an optimal browsing experience across various devices, from desktops to mobile phones.
Popular This Week Section: Integrated a section to highlight trending products, enhancing user engagement and promoting bestsellers.
Design and Development Approach
The design focused on a clean and modern aesthetic, reflecting KOKO's commitment to luxury and accessibility. Intuitive navigation and strategically placed calls-to-action were incorporated to enhance user engagement and facilitate easy access to information. The development process emphasized performance optimization to ensure quick load times and a seamless shopping experience.
Outcome
The collaboration resulted in a fully functional and aesthetically pleasing e-commerce platform that effectively serves the needs of customers seeking luxury fashion. The site has enhanced KOKO's online presence, providing a solid foundation for their diverse product offerings.